Category Archives: Social Media

What Am I Doing Here?

Where did I place that content again? Does your web page look like this? Wonder why the form isn’t filled out or the phone number doesn’t seem to work? Take a deep breathe and check out 1 example of a typical web page we see every day but rarely give 2 thoughts about what we really are looking at. Continue reading

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2011 B2B Content Marketing Survey Highlights

A survey was conducted with the 20,000 member B2B Technology Marketing Community on LinkedIn to better understand the current state of content marketing in the B2B space, and to identify key challenges as well as best practices. Some of the … Continue reading

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How Can Twitter’s Brand Pages be Successful?

The recent buzz is that Twitter is developing brand pages, akin to those on Facebook. According to Marketing Magazine, “Branded pages, through which advertisers could deliver tailored messages, are under consideration, along with other plans to increase the long-term revenue … Continue reading

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